Magazine F Honey
Magazine F is a food documentary magazine co-created by Magazine B and Baemin, which introduces one particular ingredient that has had a significant impact on people’s table.
Baemin has become a critical mover and shaker in South Korean contemporary food culture, and B provides a balanced view on brands through multi-layered stories. This collaboration brings together these two areas of expertise in F, which is hoped to become a record of essential ingredients and food culture of our time.
Throughout history, mankind has depended on honey to add sweetness to food. Honey is created from the chemical process of breaking down the nectar that honeybees collect from flowers and plants into glucose and fructose. Like wine, honey comes in different flavors depending on flower species and environments, making it a perfect ingredient for desserts and cocktails. Also, bees are scientifically proven to helping crops to reproduce through pollination, and they are responsible for the preservation of plant resources and ecological circulation. Avocados, almonds, cucumbers, and apples are a few key fruits directly affected by the survival of bees. Now, awareness surrounding the plight of bees has sparked a wave of urban beekeeping and new discussions around locally sourced foods and environment preservation.